A Millennial’s Perspective: How to Target the Mobile Obsessed

I am 24 so I am squarely in the “millennial” category.  And, when I’m not at work, I rarely use my computer, because anything and everything is accessible on my iPhone. When I come across a site that isn’t optimized, I immediately close out of it. Why? Because I don’t have time for it. There is always somewhere else on the internet that can give me what I’m looking for. Millennials expect immediacy. So, is the same true when smart phone users are looking to book hotel rooms?

With more and more studies pointing towards the uprising trend in mobile bookings, it begs the question-what happens if your hotel does not have a mobile booking engine? Are you losing bookings? Are potential guests reserving rooms on your competitions’ booking engines?

The average person checks their phone 1,500 times a week. That’s roughly 214 times a day, 8 times an hour. Are you prepared to lose a booking simply because your booking engine provider cannot accommodate you?

With innRoad’s booking engine, you don’t have to worry. You have the flexibility to customize it as you see fit, and it is optimized for all platforms. And the best part? You pay no commissions on these bookings. innRoad makes it easy-shouldn’t it always be this way?

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