social media benefits for independent hotels

Social media benefits for independent hotels

innRoad’s support of independent hotels extends well beyond getting operators comfortable with our cloud-based hotel software.  We encourage hoteliers to pair our hotel software with innovative strategies and tools to drive performance across all areas of their operations.  For example, we believe…

Avoid these social media mistakes

As an independent hotel software provider, our goal is to help hoteliers improve their operations and eliminate big, costly mistakes, like overbookings and accounting errors.  But we also coach our hotel partners on avoiding small issues so they don’t become long-term headaches.  Today, we’re looking…

Use a content calendar to keep your social media momentum

Continuing our conversation on social media for independent hotels, we want to introduce one of the most important tools for effective and efficient social media management – a content calendar.  A content calendar serves as an independent hotelier’s roadmap for maintaining consistency and developing…

Social media for independent hotels

For busy independent hotel operators, using social media professionally may seem like just another chore to squeeze into an already full workday.  Ok, we agree that it takes a little time to get comfortable with using social media for your hotel, but once you’ve figured it out, it’s fun and extremely…
capture more guests

Celebrating independence: Insight for successful independent hoteliers

Veteran independent hoteliers will agree that achieving and sustaining long-term success is challenging.  There isn’t a one-size-fits-all operations manual and you can’t call corporate when problems arise – independents must get their hands dirty and fix things themselves.  But getting the job…
independent hotel competition

Celebrating independence: Stand out from your competition

The lodging business is more crowded and competitive than ever.  While competing amongst themselves, independent hotels must keep an eye on chain hotels, elusive home sharing services, and other competition.  Successful independent hotel management is challenging, but not impossible as shown by our…
branding for independent hotels

Celebrating independence: Crafting an independent hotel brand

In part 2 of our “Celebrating independents” blog series, we’ll examine some of the strategies independent hoteliers use to build their brands from scratch.  As a hotel management software provider, we tout the importance of utilizing effective technology to manage a new hotel, but there’s much…
independent hotels

Celebrating independence: Happy July 4th!

Across the U.S., family and friends gather on July 4th to enjoy delicious food and watch colorful fireworks light up the sky.  At innRoad, we’re not only celebrating Independence Day, we’re honoring Independents – independent hotels to be specific!When hoteliers decide to launch and operate…