We haven’t reached the official first day of summer yet, but the busy season is already in full swing. To grab travelers’ attention, lots of hotels are filling their social media timelines with special offers and discounts in an effort to boost occupancy during the lucrative busy season. While promotional content is extremely valuable for driving revenue, “hard sells” shouldn’t be the only type of content used to target travelers.
Social media is the perfect tool for engaging travelers with high-quality, conversational content that helps sell complete travel experiences, rather than just hotel room nights, so we’ve provided a few tips to help boost your social media engagement this summer. Download your copy of “Quick tips to create engaging social media content this summer” for our latest digital insights. With our latest guide, our goal is to help independent hoteliers build traveler interest by selling them on a more comprehensive experience when visiting their community.
Get more out of your social media efforts by downloading a copy of “Quick tips to create engaging social media content this summer” today.