Here's why you should connect your independent hotel to OTAs

Making a case for listing your independent hotel on online travel agencies (OTAs) requires you to evaluate various factors, such as upfront and ongoing costs, time needed for training and daily management and, ultimately, return on investment in terms of bookings and revenue.  While it’s critical…

What Travelers Want from Your Hotel Website

Today, a guest’s journey begins long before guests walk into independent hotel lobbies and check-in for their stay. For many travelers, their lodging experience begins online, specifically, on hotel websites. This is where they’re introduced to the property, gain an understanding of the hotel’s…

How to lay the foundation for increased occupancy

With the leaves changing, and the weather starting to cool down, it’s finally clear that Fall has arrived. It’s about time considering independent hoteliers are almost at the midpoint of their Shoulder Season. We hope that everyone’s shoulder season projects are going well so far and that you are…