Entries by Ali Strominger

Maximize occupancy and revenue with innRoad

Global distribution is one of the core features of innRoad’s independent hotel property management system.  Through our cloud-based software, independents are positioned on the world’s most popular online travel agencies (OTAs) – just clicks away from an audience of global travelers.  Here’s how our global distribution system provides hundreds of independent hotels with the tools […]

4 OTA do’s and don’ts for independent hotels

Here are four key do’s and don’ts independent hotels should consider when working with their online travel agency (OTA) partners and leveraging their digital reach to drive bookings and revenue: DO read guest feedback/ratings and take action Independents who claim their OTAs “don’t work” should look at their online feedback and ratings to see if […]

Hospitality industry trends for independent hotels

“What’s trending?” doesn’t just apply to social media, it’s a question that curious independent hotel operators should ask about the latest happenings within the hospitality industry.  Keeping up with the news can be challenging while running an independent hotel, so we’ve summed up a few of the latest industry trends that hoteliers should keep an […]

Product Manager

New York, NY

innRoad is looking for a passionate and skilled Product Manager to join our growing product team as we reshape our market leading, cloud-based, property management software. You will work with a team of product managers, designers and developers to create a world-class product for independent hotels across the world. You care about making a great product and are able to design in an iterative process to uncover the best solution.

Occupancy-driving marketing tips for independent hotels

Independent hotel marketing strategies are now more sophisticated than ever, but they’re still not too time-consuming or complicated for busy hoteliers to execute.  In many cases, creativity and consistency are the two main ingredients needed to execute successful, occupancy-driving marketing campaigns.  Here are a few marketing ideas you can use to increase occupancy and capture […]

How reports help independent hotels maximize occupancy and revenue

Comprehensive reporting is one of the key benefits of innRoad’s cloud-based hotel property management software.  Having easy access to financial and performance data allows operators to make fact-based decisions, rather than guessing and hoping for the best.  For example, in our last blog post, we discussed how hoteliers can utilize reservations channel data to drive […]

Understanding your bookings to increase occupancy

For many independent hoteliers, October kicks off the annual strategic planning period for the upcoming year.  Everything from guest room conditions to performance metrics are analyzed to determine how they can be improved so operations continue driving forward.  For example, operators generally scrutinize occupancy metrics to better understand booking trends, revenue and profit results and […]

How independent hotels cultivate a winning culture

Independent hotel success is often measured by quantifiable numbers, such as financials, performance metrics and guest satisfaction scores.  However, the definition of success in business is evolving, so while numbers will always be important, hoteliers must also consider the impact culture has on its operations. A hotel’s culture can influence every facet of its operations, […]