Entries by Emily Smul

How a Dynamic Booking Engine can Boost Occupancy

We’re sure that you and most other independent hotel operators will agree that your website is critical to your operations.  It’s where travelers go to find property descriptions and photos, local area information and other helpful details.  However, all websites aren’t created equal and there’s one specific feature that quickly differentiates independent hotel websites from […]

The Value of Online Booking for Independent Hotels

The online booking process is a critical phase in the travel planning journey for travelers and independent hotels.  In many cases, hotel rooms are travelers’ largest financial commitment.  For hotels, online bookings validate investments into digital reservations channels, marketing campaigns and other revenue-driving efforts.  The value of online booking is undeniable, but let’s take a […]