AAHOA (Asian American Hotel Owners Association) is the largest hotel owners association in the world. The more than 16,000 AAHOA members own almost 1 in every 2 hotels in the United States. With billions of dollars in property assets and hundreds of thousands of employees, AAHOA members are core economic contributors in virtually every community […]
About Emily Smul
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Entries by Emily Smul
Now that Labor Day weekend has come and gone, independent hotels are officially in shoulder season. As we recently discussed, even though it’s considered “off-peak,” shoulder season is still an important time for independent hoteliers. For some hoteliers, shoulder season is about generate a lot of bookings and revenue, while for others it’s about getting […]
Happy Labor Day Independent Hoteliers! We hope your last weekend of summer is enjoyable and relaxing! While we don’t want to rush you out of summer, we are excited to announce the start of Shoulder Season 2017! For independent hotels, shoulder season represents the travel period between the peak and off-peak seasons. While the exact […]
We’ve spent this month explaining why OTA profiles are so important for independent hoteliers. We’ve discussed first steps in establishing your profile on OTAs, and provided tips and tricks to help increase visibility and bookings for existing profiles. While all this information is helpful for independent hoteliers, there is one important factor that we haven’t […]
No-shows and cancellations are an unfortunate, but common, part of independent hotel management. When guests don’t arrive as expected, hoteliers must then work to make up lost revenue, re-sell newly available inventory and manage staffing schedules. Even though hoteliers experience this regularly, it never gets any easier.
While OTAs offer a great marketing channel, it can be stressful if you don’t think you’re getting as many bookings as you could be. It can be even more taxing when you aren’t sure what your profile should look like, or what it’s missing. Here at innRoad, we speak with independent hoteliers every day about […]
Your online travel agency (OTA) profiles will be the first time many travelers are introduced to your hotel. Every click has the potential to deliver a new or returning guest, so the importance of your OTA profiles cannot be understated or undersold. Whether your hotel is newly listed or you’re overdue for a refresh, here […]
With summer 2/3rds of the way done independent hoteliers might be starting to look ahead towards Fall and Winter. If Summer is usually the busiest time for bookings, Fall and Winter tend to be the time when reservations slow down, sometimes waaay down.
It always seems to go that when you’re at your busiest, you start to realize what you can and cannot rely on. This summer, independent hoteliers may start to realize that their property management system isn’t capable of holding up to the extra business. Rather than settle by continuing to use a system that doesn’t […]
We know that right now, independent hoteliers nationwide are experiencing the excitement and stress of the summer busy season. With the fast pace of daily operations, many operators are focused on simply getting through each day with the tools they already have in place. However, what if we told you that one of the best […]
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