Social media for independent hotels

For busy independent hotel operators, using social media professionally may seem like just another chore to squeeze into an already full workday.  Ok, we agree that it takes a little time to get comfortable with using social media for your hotel, but once you’ve figured it out, it’s fun and extremely…

Why Marriott’s purchase of Starwood is GREAT for independent hotels

The hotel industry kicked off this week with a major announcement: Marriott International purchased Starwood Hotels in a $12.2 billion dollar deal.  At first glance, this may be viewed as another case of the rich getting richer, as well as a competitive setback for small, independent hotels.  However,…